First-time shows are always a challenge because of the difficulty in publicizing a new event and convincing drivers that it will be a well-organized, fun weekend. Challenging that is, unless you bring more than 35 years of combined experience to the task, raising the odds dramatically.

Show promoters Charlie Cobble and Rodney Buckner have done hundreds of events over the years and decided to establish a new show on the circuit. For the last few years, they've been getting requests to put on a “fall” show at Myrtle Beach. About 18 months ago, they began coordinating with city officials, local car clubs, and others about the location. Broadway at the Beach, in the heart of South Carolina's favorite resort town, was the perfect choice with its display space for more than 500 vehicles as well as dozens of shops and restaurants just minutes away.

Within a week of the show being formally established, three agencies quickly came on board: NSRA, Goodguys, and Vintage Rodders of America, all wanting to be part of the new event. During the next 16 months, Charlie, Rodney, and hundreds of friends distributed more than 60,000 flyers advertising the new show.

One of the biggest attractions at the event was the 1932 highboy raffle car, put together with the help of a dozen different vendors and destined to be raffled off at the Myrtle Beach get-together. All the preplanning worked and more than 550 vehicles filled the parking lot at Broadway at the Beach. There was a wide variety of vehicles and you'll see a few of the cool classic trucks in upcoming issues. Many of the 60 vendors on hand were so impressed with the event that they signed up for next year before the show was halfway through.

The highlight of Cruisin' the Beach '13 was the raffle car won by a very happy and surprised Ricky King from Winston-Salem, North Carolina. His $5 donation was part of more than $12,000 raised for the South Carolina Children's Hospital, the charity associated with the event.

Pamela Reynolds, a double amputee and patient at the hospital for 12 of her 14 years, drew the winning ticket and later accepted the giant-sized check on behalf of the hospital. As a thank-you gesture, Charlie presented Pam with a crisp $100 bill and it triggered a spontaneous reaction from the crowd. Within minutes, she received more than $2,200 from generous drivers, adding their own $100 bills to the original gift! If you'd like to be part of a great new show with serious charitable ties to the community, put Cruisin' the Beach on your 2014 schedule. Get details at www.cruisinthebeach.com.

From Longs, South Carolina, Chris Thompson displayed his bright red, bagged 1971 Chevy, running a 1996 LT1 V-8, 700-R4 trans, and a combination of 20s and 22s.

Chris Thompson also brought his second truck, this slammed 1964 Ford F-100 resting on its rockers.

Major vendors came from around the country to be part of this first-time show, selling everything from custom T-shirts to major upgrades for your truck.

Show promoters Rodney Buckner (left) and Charlie Cobble (center) have some fun with TV personality Sam Memmolo (right) with a birthday cake celebrating his age.

This beautiful 1932 highboy had been campaigned around the East Coast, publicizing the show and raising money for the South Carolina Children's Hospital. Show promoter Charlie Cobble along with Pamela Reynolds, the representative for the South Carolina Children's Hospital, were pleased to congratulate Ricky King from Winston-Salem, North Carolina, the happy winner of the 1932.

From Myrtle Beach, Dehmis Ledoc didn't have far to drive to enjoy the show in his beautifully detailed 1955 Chevy Stepside 3100.

Jim Rowe updated the lines of his iconic 1940 Ford with a late-model bed.

Herb Winner's satin black 1956 Ford had lots of old-school touches along with a patriotic mural under the tilt-forward hood.

Russ O'Neal's 1955 Dodge C-3 pickup truck displayed a paintjob that is clearly a work in progress!

Charlie Fossett from Sumter, South Carolina, combines business and pleasure, thanks to his restored 1965 Chevy pickup that advertises his real estate business.

This peach and white Chevy panel truck, owned by Fred Gosel arrived from Cummings, Georgia.

Bob and Carolyn Long rolled in from Mogadore, Ohio, with their meticulously detailed Ford F-100 Pro Street, equipped with a big 390 V-8.

David Holbrooke from Walhalla, South Carolina, owns this bright red 1953 Ford F-100.

Jimmy Evans' 1955 Chevy may not be shiny, but it sure is quick, thanks to the supercharged 572 V-8 under the hood.